After months of conversations and rumors of a partnership that would have included him getting into the Bellator Cage, Curtis “50 Cent” Jackson and Bellator MMA have signed a partnership and licensing deal that will feature a one-million-dollar prize to the winner of Bellator’s Welterweight World Grand Prix.
According to a press release sent out by Bellator on Thursday, rapper Curtis “50 Cent” Jackson will take a hefty chunk of the money he’s being paid by what he referred to as the “Bellator Viacom franchise,” and he’ll offer it up to the winner of this 10-man tournament.
— José Youngs (@JoseYoungs) September 27, 2018
According to Bellator and Jackson, it’s part of his deal with the fight promotion.
“I am excited to partner with the Bellator Viacom franchise,” 50 said in a statement. “Mixed martial arts yields some of the most action-packed events in the world. I’m excited for people to see how I plan to shake up MMA with the integration of my ‘Get The Strap’ trademark.”
The partnership will see a Bellator apparel based on Jackson’s catchphrase “Get The Strap” as well as a sponsorship deal to feature his Le Chemin du Roi champagne.
Can’t wait to hear what Mayweather has to say about this.