The Cavaliers have unveiled a new design, featuring the face of the Guardian of Transportation statue, for the banner that will replace the LeBron James one on the Sherwin-Williams global headquarters wall in downtown Cleveland.
Your #AllForTheLand spirit has inspired us, @CavsWGNation.
This October, help us bring Cleveland’s new banner artwork to life by submitting your photo to show how you celebrate The Land!
Learn more here → https://t.co/3CCE8qxTDA
Submit photo → https://t.co/DBWDRkcDkR pic.twitter.com/juJZHJkYGl
— Cleveland Cavaliers (@cavs) September 7, 2018
The Guardian of Transportation statue will flank Cleveland’s Hope Memorial Bridge downtown. The banner will be 110 feet tall and 210 feet wide.
To the right of the Guardian, the banner will feature a black panel with “ALL FOR THE LAND” displayed in white font; the Cavaliers’ “C” logo; and Destination Cleveland’s script wordmark of “Cleveland,” which is used to promote tourism to the Northeast Ohio locale.
“Our goal was to create a meaningful offering of public art to celebrate The Land and all those who support and love this city and region,” Cavaliers CEO Len Komoroski said in a statement. “Our hope is that it stirs the emotion and sense of pride, community and celebration of our city in a personal way for those invested in The Land.
“In addition to the banner being the perfect selfie backdrop for Cavs fans, Clevelanders and visitors who come downtown to enjoy all that The Land has to offer, the design provides the opportunity to engage everyone no matter where they live and no matter what their connection to our city and community is — our pride spreads far and wide.”
James’ billboard was taken down days after the 2016 NBA Finals MVP announced his decision to join the Los Angeles Lakers as a free agent in early July. Time to move on.
This is the new banner confirmed pic.twitter.com/btEnzsRfZE
— Kevin Glove (@GloveKevin) September 7, 2018