The Dallas Mavericks are hiring former professional sports gambler Bob Voulgaris as director of quantitative research and development, league sources told ESPN.

For years, Voulgaris made a living betting on NBA games, successfully wagering based on his research and information. 

Voulgaris is known for his deep analytics and expertise on coaching strategy and tendencies of individual referees.

Voulgaris has long been a minor celebrity among a certain subset of NBA fans, amassing 143,000 Twitter followers and making numerous appearances on Bill Simmons’s podcasts

Cuban “is expected to utilize Voulgaris as a strategic thinker who will help examine on-court strategy in big-picture ways,” the ESPN scribes report.

Leave it to Mark Cuban to hire just about anyone if it helps him win.