In 2019 JAY-Z experienced a tidal wave of backlash after Roc Nation announced its partnership with the NFL that will have the league committing to at least 10 years and $100 million towards social justice reform.

According to the official press release, through his company Roc Nation, Jay-Z would be co-producing the Super Bowl Halftime show and also contribute to Inspire Change, a foundation the NFL started in response to public outrage over their mishandling of Kaepernick’s peaceful Take The Knee protest.

RELATED: Colin Kaepernick and his Girlfriend Nessa Diab Question Why JAY-Z and Beyoncé Sat During National Anthem

Now the rapper and Roc Nation founder has finally addressed his critics in a recent interview with The New York Times, where he acknowledges the perceived deception of Kaepernick.

Hov then outlined the company’s deal with the league, noting how the partnership, in his mind, works towards both he and Kaepernick’s goals.

Flip the Page to see his comments: