There's nothing Conor McGregor can't sell. He's added shoes to his salesman suitcase.
The popular UFC fighter is selling much more than fights these days, although those continue to be very successful.
The UFC superstar joined forces with the athleticwear giant—which also serves as the UFC's exclusive outfitter—to launch the 2018 Sole Fury trainer.
McGregor isn't afraid to let you know that his shoes are better than yours and will always be: